DCC
HI,
I’M DIANA CASADIEGO A CREATIVE DIRECTOR (AD) THAT LOVE ADVERTISING, DESIGN & PHOTOGRAPHY.

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La vie est belleLancome
Lancome - La vie est belle    2020Based on studies that suggest Spanish women are the most unhappy in the world, the ad asks the question, If you saw your life from the outside, would you realize how happy you really are? 

Spanish women are among the most unhappy in the world according to studies. Searches on “how to be happy” have 470 million results in Spain and searches skyrocket significantly during Christmas. This means that at Christmas we really worry and lose sleep over whether or not we are happy, which became the focus of the campaign.Havas Creative Spain

Creative team: Jesus Lada, Arturo Benlloch, Diana Casadiego, Alberto Lizaralde, Constantino Navarro, Javier Astray

Diana Casadiego (+34) 689 361 622Madrid, Spain > 2025
/ All rights reserved

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