El Larguero a CalCadena SER
Cadena SER - El Larguero2024“El Larguero” is the most legendary soccer program on Spanish radio. It has been on the air for more than 30 years demonstrating, night after night, its love, respect and passion for the beautiful game.
At a time when many sports programs have become “shows” full of shouting and fake news, “El Larguero” wants to demonstrate its commitment to its way of understanding and talking about soccer.
That is why we have written its Manifesto, but we have done it as only those who carry soccer deep inside can do it: using as ink the lime to mark the lines of the field and the pitch as a blank sheet of paper.
A soccer field turned into Out Of Home, which has nothing of Fake Out of home, because it has been painted by the hands of 27 people.
Creative Team: Nacho Soria, Diana Casadiego, Fede Botella, Daniel Albadalejo, Javier Pulpón, Eva Cruz, Loreto Marrero, Javier Astray, Marco Di Domenico, Álvaro de la Calle.
Account Team: Nerea Santacreu, Elena Moreno, Alejandro Torreblanca.
Production Team: Raquel Pérez, Cristina Viver
Production company: Vinuesa Films & Tour Films, Vasito de Leche Studio.
Photographer: Blanca Martín Secades
Postproduction: Ignacio Leonardi
Client Team: Óscar Ocaña, Laura Madera, Lucía Fernández